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Ford
Australia today (Oct 16, 2009) set a new fuel efficiency benchmark for the auto
industry in this country by introducing Australia's most fuel
efficient car – the Ford Fiesta ECOnetic – and it's a diesel not
a hybrid.
With a combined fuel consumption
rating of just 3.7 litres per 100 kilometres, the fuel efficiency of
Fiesta ECOnetic surpasses all other vehicles currently on sale in
Australia, including petrol/electric hybrid models.
It also produces fewer CO2
emissions than any other conventional, internal combustion engine
vehicle, with an official CO2 emission rating of 98 grams
per kilometre – making it only the second vehicle in Australia to
achieve CO2 emissions under 100g/km and the only
non-hybrid vehicle to attain such an ultra-low CO2
standard.
"Ford is fully committed to
working towards fuel economy leadership in every segment in which we
compete, across local and imported vehicles," said Ford
Australia President and CEO Marin Burela.
"The Fiesta ECOnetic is
evidence of how Ford is looking at a portfolio of technology
solutions to meet the sustainability challenge and how we are intent
on delivering affordable and accessible products to our customers,"
Fiesta ECOnetic will officially go
on sale on December 1 with a recommended offer price of $24,990
driveaway, offering consumers one of the most affordable and fuel
efficient vehicle packages ever presented for sale in Australia.
"Fiesta ECOnetic perfectly
balances a stylish, affordable car that considers the environment and
our future, without compromising the style or technology which has
made the Fiesta one of Australia and the world’s most popular small
cars," Mr Burela said.
"It brings together a whole
range of clever thinking and technologies that are available right
now, creating a 'greener' vehicle that delivers economy without
compromise and genuine savings against the fuel cost of daily
driving."
Fiesta ECOnetic looks and functions
just like a conventional Fiesta, using conventional diesel powertrain
technology, yet it delivers industry-leading fuel efficiency, as well
as best-in-class CO2 emissions.
Using a combination of the latest
generation common rail diesel powertrain, together with a carefully
selected list of features specifically engineered to reduce fuel
consumption and CO2 emissions, Fiesta ECOnetic achieves a
combined fuel consumption rating of 3.7 L/100km1.
The detailed urban/extra urban
results for Fiesta ECOnetic are also class- and industry-leading
achievements, with urban cycle fuel consumption of 4.6 L/100km1
and an extra urban (highway) cycle figure of just 3.2 L/100km1
– the latter being 13.5 per cent more efficient than the leading
hybrid model.
This efficiency is matched by
impressive driving quality and performance, with the 1.6-litre
Duratorq TDCi engine producing maximum power of 66 kW at 4000 rpm and
peak torque of 200 Nm at a very accessible 1750 rpm.
"The challenge for our
engineering team in developing the ECOnetic vehicle line was to
deliver the maximum reduction in fuel economy and CO2
emissions using available and affordable technologies," Mr
Burela said.
This reduction in fuel usage and CO2
emissions has been achieved through the use of:
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A
specially-calibrated Duratorq 1.6-litre TDCi common rail diesel
engine with coated Diesel Particulate Filter (DPF)
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Low
rolling resistance tyres
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Unique
transmission and final drive ratios
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Improved
aerodynamics – lowered ride height, air deflectors, unique wheel
covers
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Weight
reduction through the provision of a tyre mobility kit in lieu of a
traditional spare wheel/tyre
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Addition of a green shift
indicator light in the instrument cluster, which signals the optimal
point to change gear to maximise fuel economy
In addition to its industry-leading
fuel efficiency, Fiesta ECOnetic also offers a comprehensive list of
active and passive safety features, culminating in a 5-star safety
rating from ANCAP.
Driver and front passenger airbags,
head and thorax front side airbags, and a driver's knee airbag are
all fitted as standard equipment, along with an Anti-lock Braking
System (ABS) with Electronic Brakeforce Distribution (EBD), and
Dynamic Stability Control (DSC) with Traction Control and Emergency
Brake Assist (EBA).
"In addition to its full
complement of safety equipment, comfort and convenience features,
Fiesta ECOnetic will provide the next step up for customers who
prioritise fuel efficiency and low CO2 emission
performance when it comes to choosing a new vehicle," Mr Burela
said.
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