February 11, 2009

BMW Gets Behind Victorian Bushfire Appeal Fund

BMW Group Australia, the importer of BMW and MINI vehicles, as well as BMW Motorrad, today announced it will donate an initial sum of $100,000 to the Victorian Bushfire Appeal Fund.

The company will also match donations collected from BMW Group Australia employees, one for one, in order to further assist relief efforts.

In addition, BMW Group Australia will provide support to members of staff who have been directly affected by the fires in Victoria.

"We’re moved by the severity of the disaster and the extent of the tragic human suffering," said Guenther Seemann, Managing Director of BMW Group Australia.