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You could never mistake
this Chrysler 66 for anything but a child of the 1930s. Picture
gangsters, gas street lamps and Josephine Baker performing the
Charleston at the Follies Bergere. The year 1930 was a momentous
year for Chrysler founder, Walter P. Chrysler. Not only was the 66
launched, but also the Chrysler 70. And, oh, he also opened the
classic art deco tower, the Chrysler Building in Lexington Avenue,
Manhattan.
At 77 storeys tall, or
1046 feet, it was then the world's loftiest skyscraper ... for a
short time. It was built in the halcyon days of architecture in one
of the world's great cities. From the mid-level corners of the
building he marketed his success with five metre long chromium-nickel
steel-winged radiator caps, similar to those that adorned his cars.
Even today the Chrysler building, although dwarfed by the Empire
State Building opened just a short time later, is a sight to behold.
So is this 1930 Chrysler 66 doctor's coupe.
Ever wondered why these
two door classics are called doctor's coupes? It was a matter of
practicality. In those days doctors commonly made house calls. If a
patient was giving birth in the middle of the night it was a lot
quicker to start a car than to saddle a horse.
This magnificent 66, owned by Steve and Joy Pulford, has
been fitted with just about every Chrysler option from 1930. The 66
played second fiddle to the 70 which was an upmarket variant offering
luxury items from the even more luxurious 77. The 66 was in today's
terms an `entry level' Chrysler. Not that you would know it to look
at. This car has front and rear bumpers, dual side-mounted spare
wheels, wire-spoke wheels, pedestal side mounted (on the spare
wheels) mirrors, and parking/fog lamps mounted on chrome stirrups
where the rear of the bonnet meets the body. There's even pouches on
the inside of the doors.

Finished in a
dashing red with splashes of black with white spoke wire wheels, and
white side walls, this Chrysler 66 stands out in a crowd. Adorning
the bonnet is the classic Chrysler radiator cap winged emblem that
still exists today in a vastly modified form. The cap comes from the
well-known radiator cap designer, George Stant. The wings were
inspired by a viking helmet. It's this emblem that to this day adorns
the Chrysler Building in New York City.
That Walter Chrysler was even making
cars in 1930 is quite remarkable. Just a year before was the stock
market crash and coupled with the Great Depression many car makers
did not make it to the late 1930s. Chrysler was one of the many
characters to grace America's automobile landscape in the 1920s. He
learned his mechanical skills working on the Great Midwestern
railroads and later purchased and tinkered around with a Locomobile
he bought around 1908.
In a few years he worked his way up to
be plant manager of Buick before being elevated to the top job at the
GM brand. Chrysler and GM boss Billy Durant did not see eye-to-eye,
so Chrysler left. He was hired to sort out problems at
Maxwell/Chalmers and by 1924 acquired the company and that same year
produced the first car to bear the Chrysler name. That car was
powered by a straight six – an engine Chrysler would develop for
years.
His cars were cutting edge with a lot
of technology featuring four wheel hydraulic brakes, full-pressure
oiling, styling that goes without saying and highly competitive
pricing. In 1927 production was at 180,000 plus, a remarkable
increase from the meagre 32,000 in 1925.
While Chrysler did not get along with
GM's Billy Durant he had no qualms in following the GM lead of
developing a pecking order of car brands. He acquired Dodge and
introduced the DeSoto and Plymouth name plates. Plymouth held onto
the bottom rung of the ladder while, naturally, Chrysler took the top
spot. In this way Chrysler product could compete anywhere in the
market – against Ford's new Model A or GM's Cadillac
... and most places inbetween.

Chrysler has always been
known for tough drive trains. That culture started with the straight
sixes way back in 1924 and continued with a number of variants of
different cubic inch capacity. The 1930 Chrysler 66 had two
evolutions, one early and one later in the year. The 112.75 inch
wheel base 66 cars were first fitted with a 195.6 cubic inch straight
six later replaced with a 218.6 cubic variant. This was the engine
from the early 1930 '70' car. The first `66' engine produced 65 hp @
3200 rpm while the second had 68 hp @ 3000 rpm. The largest engine in
1930, a 309.3 cubic inch version was confined to the top-of-the-line
Imperial 6. The bore/stroke in the smaller `66 ' engine was 3 1/8 “
by 4 ½ “ while the larger engine had the same bore, but the
stroke was taken out to 4 3/4”.

That Chrysler even exists
in 2010 borders on the miraculous. It's had more than it's fair share
of ups and downs in an industry known for dynamic changes. To see why
it exists you need to return to Walter P. Chrysler back in the 1920's
when he founded the company. He built what would become the third
member of the `Big Three' – Ford, GM and Chrysler. A lesser player
would have folded decades ago, as many did. The bottom line is the
Chrysler name has currency which is why it has been supported,
rescued, resuscitated so often in it's long
history. That history involves some magnificent vehicles including
our featured Chrysler 66.We photographed this car at the 2009 Gold Coast Autorama at Mudgeeraba hosted by the Gold Coast Antique Auto Club, where it won `Best Vintage' in it's first outing. Steve bought the car in Melbourne around 10 years ago and took it off the road in 2005 for a four year restoration. This included optioning up the car with the Chrysler extras from the 1930s. The car's history is undertain to the 1960s when it was on Queensland's Atherton Tablelands. It was for sale in Brisbane in the late 1960s and underwent a restoration in Melbourne in 1976.
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